Category College Sports

Fan Experience: Food

Sell out the game by offering great food that people actually want to eat.

The Post-Season

One of my favorite times of year, and probably that of many sports fans, is the post-season. The time of year when your team’s hard work all comes down to 9 more innings, 40 or 90 more minutes, 5 more sets, or a few match points. This is what it’s all about isn’t? Where your […]

Sportsmanship

Sportsmanship. Don’t you love it? After watching most of the football games this weekend, I got to thinking about the meaning of sportsmanship in sports. Thinking about being a great opponent regardless of the score and congratulating your foe, being a great teammate regardless of yours or other’s mistakes, and being truly appreciative of the […]

On Building Something

What do you do all day? What’s the point? Do you have a mission or vision? Build something so great that people would miss it if it were gone. Care about the things you do and the people you serve. It won’t go unnoticed. And be authentic. Authenticity counts when you’re trying to build trust, […]

College Athletics: Many Sports, One Team

One of the aspects I love the most about college athletics is the fact that there are so many sports from which to choose from, both to participate in as well as to watch. Have you ever considered how your favorite college team, or even your employer if you work for a college, came to […]

Collegiate Athletics – Many Sports, One Team

Have you ever considered how diverse a university’s or college’s following might be? Consider the fact that these programs often support teams for more than one sport, usually in the range of 8-10 and for some, as many as 30 or more. We will look at this from a few different angles, but lets first […]

Bill’s Sports Business Blog

This site is currently under construction! More updates will be coming soon. -BILL Updated 7-8-2019

Fan Experience: Food

Hey there readers! First of all, I apologize for not posting the last few months. I’ve been busy, both at work as well as personally, but also working on this blog! As you can probably tell by now, I’ve got a new URL, BillsSportsBusinessBlog.com, which fits more with where I want to this thing to […]

Selling Memorabilia through an Online Auction

One of the focal points of this blog is to give sport marketers and administrators ideas on how to develop more streams of revenue. One way of diversifying could be selling merchandise and other commemorative items through official online auctions. As the photo above depicts, the University of Louisville must have some success in selling […]

On Gratitude and Saying “Thank You”

How are your manners? Sure we could all probably improve in one area or another or certainly in one situation or another. So how often do you say “thank you?” Think about everything you ask for and considering offering words of gratitude for your fans, customers and followers. In the quest for influence, until we […]