Monthly Archives: May 2013
Why You Should Join a Professional Association
Have you ever thought of joining a professional association/body/organization? What made you think of doing that? Did you join? Most of these organizations do come with some sort of price tag, so maybe you decided not to because of the financial cost or time commitment involved with signing up and driving out to the meetings […]
Sport Monetization
Are you looking for ways to increase corporate sponsorship revenue? Well take a look at this example from Oregon State University with their Baseball “Diamond” Giveaway. I thought this particular promotion was worth noting for three reasons: – Social Media integration. In order to view and sign-up for the promotion, you’d have to be a […]
Football 101 Examples
After my last post generated some good interest, I wanted to share a few examples of various programs who already host their own “Football 101” event. This is nowhere close to being an exhaustive list, nor do I necessarily endorse any of these events, however these links are just meant to serve as examples of […]
Football 101
“Football 101” events are another revenue idea that seem to have some great potential in the marketplace. A Football 101 event is a typically a summer event focused on teaching the game of football to fans in a relaxed atmosphere, coached by the staff of the football team. (This could also apply to other sports […]
Why Marketing Means Lifelong Learning
To be a good marketer you must have a love of and passion for learning. Anyone involved in revenue generation must have some interest in learning, adapting and change. Society changes, trends change, people change. If you’re not actively involved in staying up on the latest trends, newest music or what people are interested in, […]
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