Monthly Archives: October 2013
Be Clear About the Difference
Sports are entertainment. We won’t get into amateur and college athletics, as that is a whole different topic for another day. So yes, sports are a form of entertainment, albeit unique. Entertainment for most people falls into the area of discretionary income. Most of the population has a set amount of money with which they […]
What’s the Story They’re Telling Themselves?
Anytime you are trying to sell something or trying to convince someone of something you have to try to understand the story they are telling themselves. What is it that makes this person unique and how has their past gotten them to the point they are now? What background and understanding does this person have […]
Goals for Bill’s Sports Business Blog
The purpose and goals of Bill’s Sports Business Blog are these: – An intellectual journey into the world of sports business – Tactics and strategy to get work done and to do better work – To provide value, motivation, and insight for readers of Bill’s Sports Business Blog These are the goals I will pursue […]
Sport Facility Connectivity
We are in the middle of a digital age that is increasing our demand for connectivity in public. That much is clear. For sport administrators though, this can pose several problems. The first of which are the costs associated with upgrading facilities to support connectivity for the size of the venue. To solve this problem, […]
Collegiate Athletics – Many Sports, One Team
Have you ever considered how diverse a university’s or college’s following might be? Consider the fact that these programs often support teams for more than one sport, usually in the range of 8-10 and for some, as many as 30 or more. We will look at this from a few different angles, but lets first […]
Peak on Peak
How do you organize your event marketing? How do you choose the dates for your theme nights? If resources are low and budgets are tight, how can you make the best of what you have? I don’t have a complete, perfect answer, but the principle of peak on peak could offer some help. Peak on […]
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