Tag Archives: football

College Sports Email Marketing

Email marketing is an incredibly cheap and easy tool teams can use in the search for fans. Despite the fact that most teams do some sort of email marketing, I’m very surprised how incredibly difficult it is to get registered on to some of these e-mailing lists. Having done a little bit of research in […]

Sport Monetization

Are you looking for ways to increase corporate sponsorship revenue? Well take a look at this example from Oregon State University with their Baseball “Diamond” Giveaway. I thought this particular promotion was worth noting for three reasons: – Social Media integration. In order to view and sign-up for the promotion, you’d have to be a […]

Football 101

“Football 101” events are another revenue idea that seem to have some great potential in the marketplace. A Football 101 event is a typically a summer event focused on teaching the game of football to fans in a relaxed atmosphere, coached by the staff of the football team. (This could also apply to other sports […]

Referee and Coaching Clinic – Hornets and Mavericks

Before today’s post, I’d like to take a moment of prayer in regards to the situation in Boston this week. May those injured find peace in God’s healing grace. I received this email last week from the New Orleans hornets and thought it was well worth sharing. The Hornets transformed a routine visit from a […]

Why Sports are Better Live than on TV – Tailgating

I’ve blogged about this topic before, why sports are better live than on TV, here, but thought of another reason…TAILGATING! Something we in the ticket operations business talk about a lot with our season ticket holders is parking. You’ve secured your game ticket, now the next hurdle is actually getting to the game and planning […]

Athletics Equipment Manager Part 2

The previous post, Athletics Equipment Manager Part 1, didn’t actually talk much about athletics or sports equipment nor equipment services. It did give a pretty basic outline of what did eventually lead me into athletics as a career, primarily as an athletics equipment manager at first. My time as a student manager of athletics intrigued […]

Why Live Sports are Better than on TV

There are some definite advantages to watching games on TV – the food is cheaper, the beer is cheaper and the couch is pretty comfortable. If you’ve got a big TV and surround sound too, then yes, that’s a pretty tough argument as to why going to a game isn’t that great. However, there’s more […]