Monthly Archives: December 2013

Money, Trust, Referral

Customers pay in three ways: Money, Trust, Referral That’s it. That’s how they pay. Here’s a bit more of an explanation. Money Sure – this is an easy one. Sales. Customers give you money for what it is that you give or do for them. Whether it be service, products, or experience, when a customer […]

The 100th Post

Today is my 100th post! Hooray! I started this blog in June of 2012 as a way to start a discussion about sports business from the perspective of someone relatively new in the field, but certainly not fresh. Including the time I spent in college, I’ve worked in sports business for 10 years now (7 […]

The Post-Season

One of my favorite times of year, and probably that of many sports fans, is the post-season. The time of year when your team’s hard work all comes down to 9 more innings, 40 or 90 more minutes, 5 more sets, or a few match points. This is what it’s all about isn’t? Where your […]

Game Watch Party

Ever heard of a game watch party? Sure you have! You go to your friends house or they come over to yours at least once a week to watch a game or two, so why not have your fans over for a game watch party at your sports venue? On an off night or especially […]

Sports Advertising

What makes good sports advertising? First of all, “good” is a dead word, so I shouldn’t have used it at all in the first place. Good means that something is positive or attractive; not necessarily over the top or something that really catches your attention, but just a little bit better than something that gets […]

Genetics in Sports

How important are genetics in sports? Depends on who you ask I suppose. There are those that believe that success in sport is all about hard work, determination, focus and desire. These people would say that the other physical characteristics aren’t as important or as high up on the scale. Then there are those whose […]