Tag Archives: email marketing
Thank You, Fans
Thank you. Two little words with so much meaning. So yes, thank YOU fans of Bill’s Sports Business Blog! It’s been a while and it’s great to be back. I’m not going to be posting daily like I was the last few months of last year, but I will be here more regularly and once […]
Safe Sender List – Ensure Your Messages Get Delivered
Do you track how your email messages are received? You should. I got an email from Vocus.com today and thought this was well worth sharing. Vocus is a marketing company, so who better to take marketing advice from!? I haven’t been posting pictures on this blog lately, but I wanted you to see exactly what […]
Database Maintenance
Keep your database clean. Any marketing person will tell you how critical this is to any kind of data mining or email marketing or lead scoring process that your hands are almost tied behind your back unless you do. Your database should realistically only be composed of 4 types of accounts, for which you can […]
Make Your Mailing List Easy to Find
Does your organization do email marketing? Do you send out updates when you publish new articles to your website? Do you do business, sell tickets, or sell merchandise online? If you answered yes to any of these questions, you ought to make it easy for people to sign for an a “free” account to receive […]
Direct Marketing in Sports
In the age of the internet in which we live today, everyone has the ability to be their own media company. By media company, I mean the ability to create for and sell to an audience. There are numerous outlets that make it easy for anyone willing to put the time in to cultivate an […]
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