Author Archives: Billy Peck
Own Your Mistakes
Admit it – we all make mistakes. No one is perfect and every now and then we mess up. Hopefully your mistakes aren’t life threatening and hopefully you work diligently to minimize your mistakes and eliminate them as much as possible. When you do trip up, do you own your mistakes? Do you take responsibility […]
Thank You, Fans
Thank you. Two little words with so much meaning. So yes, thank YOU fans of Bill’s Sports Business Blog! It’s been a while and it’s great to be back. I’m not going to be posting daily like I was the last few months of last year, but I will be here more regularly and once […]
Seattle Sports Networking Night
In partnership with Russell Scibetti’s “The Business of Sports,” I have organized a Seattle Sports Networking Night for sports business professionals in the Greater Seattle and Puget Sound area. Please register here and join us on Monday, March 24th from 6pm-9pm at Henry’s Tavern located across the street from Safeco Field on 1st Ave. Registration […]
Christmas Sponsorship Activation
I haven’t shared any videos on Bill’s Sports Business Blog yet, but this one is definitely worth sharing. After watching this video, consider the impact you have on your fans each and every day of the year, especially during your season. Now consider how you can do a Christmas sponsorship activation like this for your […]
Mission
Are you actually on a mission? Or are you just saying you are? What does it mean to be on a mission? Do you have a mission statement? Do you tell people what it is that you stand for, what you represent, and what your purpose is? Mission is important but it’s even more important […]
Do the Little Things Right
That’s a pretty good way to go right? Isn’t that what coaches teach their athletes? Do the little things right? Fully extend on that particular lift. Cut all the way through to the left on that one gap. Make sure you get all the way to this spot on the floor before you make your […]
Ticket Analytics
Ticket analytics involves analyzing changes in ticket prices over time. Ticket price changes occur over time for a variety of reason and there are many tools and services you can use to track those changes, including two different websites I’ll mention here in a moment. Before we get to that though, it is important to […]
College Football Bowl Games
I received this email the other day with the subject line “Bowl Games: Better In Person” reminding me to buy tickets for my college football team’s bowl game (and that bowl games are better in person). As I’ve mentioned before, I am subscribed to more email newsletters than I can count, so it takes something […]
Leadership in Sport
Leadership is different than management. I recently read something that basically defined management as the adjustment and fine-tuning of what you did yesterday for better efficiency today, which won’t be as good as tomorrow. Basically a machine trying to do more with less for lower costs. That’s not leadership. It’s more personal. Leadership takes us […]
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