Tag Archives: ticket sales

Mobile Apps for Sports

How many apps do you currently have on your mobile device? How many of those do you use? Seriously, think about it – probably fewer than half on a regular basis. Is your organization considering a mobile app for your sports team or venue? If you want your app users to actually use your app […]

Peak on Peak

How do you organize your event marketing? How do you choose the dates for your theme nights? If resources are low and budgets are tight, how can you make the best of what you have? I don’t have a complete, perfect answer, but the principle of peak on peak could offer some help. Peak on […]

Sport Marketing and Entertainment Lessons from Monster Jam

Last weekend I attended the Monster Jam show which got me thinking about fan experience and entertainment. How well do you entertain your fans? What other elements have you integrated into your pre-game, time out calls, half-time, and post-game elements of a game experience. Do people like what you’re doing? How do you know? Have […]