Tag Archives: survey

Fan Expectations

July 12, 2023 · by · in College Sports, Entertainment, External Operations, Sports Marketing

Attention spans are getting shorter and expectations are going up in sports and entertainment. Even for the most raving fan out there, it’s hard not to be distracted by your phone, a conversation with a friend, your kids running around or anything else that might also be nagging in the back of your mind. What […]

College Sports Email Marketing

June 28, 2013 · by · in College Sports, Sports Marketing

Email marketing is an incredibly cheap and easy tool teams can use in the search for fans. Despite the fact that most teams do some sort of email marketing, I’m very surprised how incredibly difficult it is to get registered on to some of these e-mailing lists. Having done a little bit of research in […]