Tag Archives: sponsorship activation
Christmas Sponsorship Activation
I haven’t shared any videos on Bill’s Sports Business Blog yet, but this one is definitely worth sharing. After watching this video, consider the impact you have on your fans each and every day of the year, especially during your season. Now consider how you can do a Christmas sponsorship activation like this for your […]
Peak on Peak
How do you organize your event marketing? How do you choose the dates for your theme nights? If resources are low and budgets are tight, how can you make the best of what you have? I don’t have a complete, perfect answer, but the principle of peak on peak could offer some help. Peak on […]
Football 101
“Football 101” events are another revenue idea that seem to have some great potential in the marketplace. A Football 101 event is a typically a summer event focused on teaching the game of football to fans in a relaxed atmosphere, coached by the staff of the football team. (This could also apply to other sports […]
Billy's Blog 