Tag Archives: linkedin

LinkedIn for Sports Business

LinkedIn is the “world’s largest professional network” and is a great place to make professional connections with other people who seek to do the same. It is a website that has grown significantly over the last few years and is increasingly becoming a central media source for news and information. What really makes LinkedIn unique […]

Direct Marketing in Sports

In the age of the internet in which we live today, everyone has the ability to be their own media company. By media company, I mean the ability to create for and sell to an audience. There are numerous outlets that make it easy for anyone willing to put the time in to cultivate an […]

Writing an Effective Creative Brief – Guest Post

Yesterday I had a guest post go live on Russell Scibetti’s sports business blog, TheBusinessofSports.com. The post goes into the details of what a creative brief is and what that means for you as a sports marketer or administrator. Please click here to check out my post on Writing an Effective Creative Brief. Russell Scibetti […]