Tag Archives: PR

Peak on Peak

How do you organize your event marketing? How do you choose the dates for your theme nights? If resources are low and budgets are tight, how can you make the best of what you have? I don’t have a complete, perfect answer, but the principle of peak on peak could offer some help. Peak on […]

Communications

When the term sports communications comes up, a few things come to mind: ESPN, Yahoo! Sports, other sport-centric websites, or even the stuff SIDs (sports information directors) do.  These though are not what I’m referring to…I am referring to all the other communication that has to happen for an organization to operate efficiently.  Emails, meetings, […]