Tag Archives: athetics
Be Clear About the Difference
Sports are entertainment. We won’t get into amateur and college athletics, as that is a whole different topic for another day. So yes, sports are a form of entertainment, albeit unique. Entertainment for most people falls into the area of discretionary income. Most of the population has a set amount of money with which they […]
Sport Monetization
Are you looking for ways to increase corporate sponsorship revenue? Well take a look at this example from Oregon State University with their Baseball “Diamond” Giveaway. I thought this particular promotion was worth noting for three reasons: – Social Media integration. In order to view and sign-up for the promotion, you’d have to be a […]